NAMM 2010: Akai APC20 Ableton Controller

Akai Professional, the name synonymous with music production, announces
the APC20 Ableton Performance Controller. Akai Pro will introduce the
APC20 at the 2010 Winter NAMM Show in Anaheim, CA, booth 6400, January
1417.
Akai Professional worked in partnership with software developer Ableton
to create the APC20, the second control surface created by Akai
Professional for performance with Ableton Live software. Like the
APC40, adding the APC20 transforms the users experience from one of
constructing tracks with a keyboard and mouse to composing and
performing with a seamless, fully integrated hardware/software musical
system.
The APC20 retains many of the APC40s most popular features and
capabilities, while shrinking the physical footprint and adding
interesting new capabilities. The smaller size enables musicians to
perform in less space and makes setting up multiple controllers and
devices easier. Power users can use the APC20 in conjunction with an
APC40 to expand their track and clip controls.
Like the APC40, the APC20 centers on its five-by-eight Clip Launch
grid. This bank of multicolor triggers not only start and stop clips
playing in Live, they also show cells status in the software whether
a clip is loaded or not, whether it is playing or not, record-armed
status and more. Clip Stop triggers, transport controls and faders
round out the control surface. Users can switch the APC20s faders
between volume control, pan, sends and three different user-mapped
modes. A new Note Mode enables musicians to use the Clip Launch buttons
to control virtual instruments and Ableton Lives Drum Rack.
Because Akai Professional and Ableton designed the APC20 for use with
Ableton Live software, the system is truly plug and play, although
advanced Live users will appreciate that the APC20 enables them to
remap every one of its controls to suit their own style.
The APC20 is perfect for performers who like to customize their setup
with multiple controllers, or just want a more compact setup, said
Adam Cohen, Director of Business Development, Akai Professional. Youll spend less time looking at the computer screen, using a mouse
and keyboard with the APC20
For more information contact Production Room on 0845 539 3000 or email info@production-room.com







