NAMM 2010 Preview: Arturia Analog Experience

Arturia.com:
Arturia Launch THREE New Hardware Synths for NAMM
"Analog Experience - THE PLAYER is the smallest, most lightweight and simple version of the series. It features a compact MIDI keyboard controller and light version of Analog factory software giving a very easy-to-use and affordable package including the very best of Arturias signature sounds and a dedicated quality keyboard perfect for the mobile musician.
Analog Experience The Player is the perfect tool for musicians discovering Arturia products.
The rugged and lightweight keyboard make the controller a must for
travel, while maintaining the profile of a high end metal and wood
controller- that can be used with any other software. The Player
software, offering 1000 sounds, is an ideal way to get the most out of
our TAE based synths without getting into the details and
complications of sound design.
Packed full of our hottest analog sounds made by our international team, this software gives a full spectrum review of 7 of our best analog emulating software synths.
If you need a high-end, portable 25-key MIDI keyboard and a compilation of our best analog sounds then Analog Experience - The Player is for you."
"Analog Experience THE FACTORY (previously named Analog Factory Experience) adds a dedicated keyboard to the Analog Factory software, allowing all sounds to bedramatically modified instantaneously and making this hybrid ensemble stand apart from any other.
Analog Expereience The Factory uses the same quick and easy-to-use software as Analog Factory with a dedicated keyboard that gives you access to the very best of Arturias signature sounds. And, with the pre-assigned knobs and faders all these sounds are ready to be tweaked in realtime, right out of the box. You can put your mouse away and enjoy the same experience traditional hardware synths offer.
The Factory comes with a premium controller featuring a 32 key velocity-sensitive keyboard and multiple knobs and faders, putting all these sounds right at the players fingertips. And now with aftertouch integrated The Factory offers a maximum amount of musical expression.
This compact and high quality controller in a sturdy aluminum case can obviously serve as a MIDI controller. Linked to an accessible virtual synth it makes The Factory the ideal solution for the modern musician whos always on the go."
"Analog Experience - The Laboratory is our professional grade version of the Analog Experience Series. Featuring a top-notch 49-key MIDI keyboard controller and The Laboratory version of our Analog software, the Laboratory includes the same preset-based collection of Arturia?s best analog sounds, with the possibility to edit the patches in depth and a new layering mode turning Analog Factory into a small workstation: Its Analog Factory on steroids.
The 49-key keyboard controller is made for performance and maximum expression, with a breath control input and aftertouch in addition to a set of knobs and faders, as well as full connectivity on the back panel (like expression and sustain). This premium controller gives the fullest access to our Analog Laboratory software; its pre-assigned controls make it the perfect solution for plug and play sound creation.
In addition, the keyboard (like in the other versions of Analog) can be easily used in any other software context.
The Laboratory software is our most advanced version of Analog Factory, giving you a new depth of access to the synth patches so you can really get in and customize the huge library of internationally designed presets. (Analog Experience - The Laboratory will let you truly experience Arturias trademark TAE analog sound to the highest degree). A new project mode allows several sounds to be played at the same time with the addition of an innovative sequence manager."
For more information contact Production Room on 0845 539 3000 or email info@production-room.com







